In today’s marketplace, every company needs an effective website. Of course, the purposes and needs of each company’s site will be unique, but every company should have a site that presents a professional image to visitors. That image should also be an accurate representation of the company and should work with other branding efforts to present consistent messages to customers. Vandelay Design features 40 well-designed corporate websites in their blog for our inspiration.
Blackberry:
After all the poopy humour below (See Poo-Pourri Posts), let’s talk about something more serious, but equally interesting and relevant to the marketing world.
Group buying, also known as collective buying, is a form of e-business that offers products and services at significantly reduced prices on the condition that a minimum number of buyers would make the purchase. Many online services have arisen out of this concept of group buying. In this post, I will examine the use of group buying as a form of e-marketing.
Advantages of Group Buying:
Disadvantages of Group Buying
Related Links:
http://www.businessmarketingblog.org/online-marketing-with-group-buying-websites/
http://mashable.com/2010/05/24/stoudemire-facebook-store/
http://www.selfgrowth.com/articles/online-group-buying-advantages-and-disadvantages
http://www.zazzle.ca/gifts?ch=coconutpie
http://www.zazzle.ca/coconutpie
Simply gorgeous.
Business cards are a necessity for almost any business, whether it is based online or offline and the way that you actually design the business cards really makes a big impact on the way your business is perceived. This is why it is important to make a good and well designed business card.
“E-Commerce stores are ever-evolving and often redesigning their sites to keep on top of their competition. We’ve selected a showcase of 20 beautifully designed, but modern and simple e-commerce websites.
Ranging from well-known brands to small startups, they all leave their own print on the internet and bring out the brand personality. We hope these designs will inspire you.”
— Excerpt from Designer Daily
I recently read an article on Reuters about a study examining the inequalities homosexuals face in the workplace. (http://ca.reuters.com/article/idUKN2450662120071024).
What I found which was highly unjust and shocking was that gay men who live together can earn up to 23% less than married men, and 9% less than unmarried heterosexual men who live with a woman. It would have been thought that in this modern society in which we live in, society and organizations would be more open towards homosexuality,
Possible causes as to why gays are victims of labour discrimination and lower wages in certain industries include employers’ prejudice or automatic preferences of heterosexual people over homosexuals causing them not to hire gay men. Other factors include employers’ beliefs that customers may not want to interact with gay men or discrimination associated with AIDs such as misconceptions about the transmission of HIV and AIDs having a negative effect on the productivity of the worker.
The LGBT (Lesbian Gay Bisexual Transexual)-related laws bans all anti-gay discrimination in Canada. However, this study evidently shows homosexual discrimination is still present in our community. I don’t believe the LGBT laws are doing a good enough job to stop this unreasonable discrimination. In most states, a homophobic employer can still legally fire an employee on the basis of sexual orientation.
So, what do we need to do to put a stop to all the bigotry that still exists within our society? I guess all we can do is try to better educate the public and future generations and try to gradually change society’s perception on homosexuality.
