All you hear about in this continent is Apple

Credits: http://www.technobuffalo.com

Samsung’s stock has recently been picked by analysts Mark Newman from Sanford C. Bernstein as a top stock to buy as he feels current share prices are relatively cheap to the company’s values. On Oct 4 a video on Bloomberg also gave positive outlooks on the company, noting that it is the “world’s biggest tech company by revenue,” has “higher brand value than American express or Nike,” while today another video was uploaded declaring that the new Galaxy phone has taken the lead over iPhone 5.

Samsung is fundamentally different in it’s value proposition and target market. Apple sells one phone a year: the iPhone; Samsung, on the other hand, has 150 different phone models in the U.S. alone. Not only does Samsung appeal to a wide variety of consumer preferences, it also appeals to consumers affordability in emerging economies who don’t really need  fancy things like Siri and just want a cheap, operating phone with basic dialing and texting utilities.

Moreover, Samsung isn’t a phone and computer company. It also makes fridges, TVs, CD players, washing machines, and more. In fact, according to this video, Samsung holds 22% in TV, 33% in fridges, 9% in washing machines market shares world-wide.

All you hear about in this continent is Apple, but in Asia, Samsung is and has been the Apple.

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