BlackBerry lost a huge amount of money in recent years. I think this is mainly because of the quick development of their competitors, for example, Apples and Samsung. From the bar chart, we can clearly see that the market share of BlackBerry reduced quickly in the last three years. In contrast, the market share of Apple and Samsung increased, this is probably because of their rapid development of technology and the fashion design of the cellphone. The maker in April showed some improvement of business, but they still need to work hard and find a good way to overcome those problems. Iphone6plus already launched in America and Canada; thus, this could be a bad news of BlackBerry, because there are a lot of ‘fans’ of Apple. For instance, in China an Iphone can be sold at a high price. BlackBerry still have many challenges to overcome.

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http://www.vancouversun.com/technology/personal-tech/BlackBerry+edges+closer+black+bottom+line/10238727/story.html?__federated=1BY DAVID FRIEND, THE CANADIAN PRESS SEPTEMBER 26, 2014