BYJU’s The Learning App is an Indian educational technology firm. The company supports learning and offers educational content to students from primary level to the higher secondary level. The latest addition to its range of learning content is BYJU’s Early Learning featuring Disney app. It helps children learn concepts of Math, English and Arts combined with stories featuring Disney and Pixar characters. The video demonstrates how they make learning adaptive, interactive and effective.
The ascent of this ed-tech firm from a humble beginning in 2015 to a billion-dollar unicorn company is impressive and can be checked here: https://www.entrepreneur.com/article/278509
The website: https://byjus.com
Although this is not part of BYJU’s pitch, I was inspired by this ed-tech learning project that the above video as a sales pitch explains about. I like the way the app makes learning content adaptive to learners. Children learn through stories featuring their favourite Disney characters and through interesting activities. The additional feature of the reporting system for parents, to enable them to have visibility and gauge their child’s progress; and to search and bookmark the reading content and activities that their child loves most, is impressive. I am particularly impressed by the innovative and engaging learning content and the success story of BYJU’s as an Indian ed-tech venture.