Aboosh is a 4-player tabletop building game that challenges players to create and balance increasingly complex structures. The game combines creativity, strategy, and friendly competition as players test their building skills in a physics-based environment.
Key Features:
- 4-player tabletop game
- Physics-based building and balancing challenges
- Encourages creativity and imagination
- Incorporates strategy and problem-solving
- Family-friendly and social gameplay
- Hands-on, interactive play experience
Kickstarter: https://www.kickstarter.com/projects/vanik/aboosh-game
AI Disclosure: ChatGPT assisted with generating the summary and key feature list based on information from the Kickstarter page.
I found this venture interesting, but I do not think I would invest in it at this time. One of my main questions is what sets Aboosh apart from other building and balancing games already on the market. The pitch references games such as Lego and Jenga, which made me wonder what unique value or experience Aboosh offers in comparison.
I also found myself questioning the overall focus of the pitch. To me, it felt more like an advertisement for the game than an investor-focused elevator pitch. While it clearly highlights the features and gameplay experience, I was left wondering what specific problem the venture is trying to address and why this product is needed in an already crowded market.
The pitch also suggests that the game is for a wide range of users. While broad appeal can be a strength, I found it difficult to identify the primary target audience. Is the venture focused on families, young children, educators, or hobby gamers? A clearer understanding of who the game is primarily designed for would help me better evaluate its market potential.
NO, I would not invest in this venture.
Aboosh bears some similarity to already existing games but with its own creative twist. I believe the pitch had more potential—the game seems to have many cognitive benefits that would have made for a stronger pitch if backed up by research. Even a small reference would have been helpful.
As I’ve mentioned, because it bears similarity to popular balancing and building games already on the market, a story seems crucial to the purpose and drive of this venture; otherwise, it becomes a slightly modified replica. However, that story is missing. The CEO provides no apparent backstory about how this idea came about, which leaves me wondering whether this venture is truly authentic.
As well, the overall credibility and professionalism of the team raise questions. Starting with a very minimal introduction of the CEO, it was also noticed that, in the description of this venture’s journey, there is a mistake in the date on the timeline. This lack of attention to detail diminishes credibility. The CEO also answers one of the questions regarding the pricing of add-on pieces vaguely as “tricky to price” because “the blocks are expensive to produce at this smaller scale.” This makes me question the revenue and whether investing would be worthwhile.