Jul 12 2011
Addressing mass mediatization via ecological concepts
The expanded conception of ecology is Guattari’s attempt to address mass mediatization and by asserting that there are 3 ecologies in which we are trying to cope with technological advancements. The 3 ecologies consist of: the environment, the subject or self, and the socius. According to Murphie & Potts (2003), this is akin to Bateson’s (1972) idea of 3 cybernetic/homeostatic systems: the individual human organism, the human society, and the larger ecosystem.
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