Back in year 1 in term 2 of Comm 299, my TA showed us an ad for google.
This made me wonder: when did I start using google?
I believe that I’ve never paid attention to any google ads, but what made me abandon using Yahoo as a search engine and move over to google? Now the company has grown so much that it’s not JUST a search engine, but also email, news, videos, and even creating their own web browser. This company reminds me of apple, they both represent the “latest technology trend”.
A video post about the latest product can already attract thousand and millions of views, thus leads to people craving to use their products. Google even bought Youtube, one of the largest social media network. Youtube channel is now one of the most successful marketing techniques used in the internet. You can see loyal customers doing recommendations, or even unsatisfied customers complaining. It is also the fastest way to reach out to the Generation X and Y.
I’ll talk about Youtube in my next blog post.
