Zappos has been named as the Fortune 100 Best Companies to Work For 5 years in a row. It has become a representation of employee-centric companies by highly valuing its employees and organisational culture.

By watching the video showed in class, I knew that Zappos has an area providing its employees with free drinks and snacks. Also, the company usually organizes some activities which enables the CEO and employees interact and communicate in an easier way.

In this way, despite the higher costs, Zappos gains employee loyalty which cuts its turnover cost. Also, by being more motivated, employees work more efficiently and provide customers with better services, which protects the company from losing customers. Finally, I think the most important thing is, this kind of organisational culture makes what Zappos is. It makes Zappos more unique and differentiates it from other companies selling similar product, which makes it more attractive both to customers and employees.

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