Category Archives: Uncategorized

Generation Y Deficiencies – Thinking

Re: Amanda Lai – “The ‘We’ Generation: A call for change or the manipulation of youth?” As an individual of the Y generation, I have to admit to our abuse and reliance on digital technology. While we are more effective … Continue reading

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Re: Word of Mouth Advertising

Re: Margaret Fong – The Power of Word-of-Mouth In agreement with Margaret, word of mouth advertising now accounts for a big part of buyer decisions, especially after the introduction of the internet and social networks. However, it is important to … Continue reading

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Super Commercial 2012

To the Americans, the Super Bowl is more than just a long-awaited game between two well-cheered-for teams, it is also a festival for high-profile advertisements. In fact, one can go as far as to say that the Super Bowl is … Continue reading

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A New Light at RIM

Since the vigorous launch of the iphone, RIM sales had been plummaging downwards. In my opinion, this was in part due mostly to RIM’s lack of marketing. Think of all the exposure Apple products are recieving: the futuristic Apple stores … Continue reading

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Hello world!

Welcome to UBC Blogs. This is your first post. Edit or delete it, then start blogging!

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Blog Assignment 1

Hi everyone! My name is Frank and I’m a transfer student from the science faculty from the University of Toronto. Like the most of you, one of the reason I’m in this class is because it is part of the … Continue reading

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