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Business Ethics: Zeller’s mice infestation

The Richmond Zellers is suffering from mice infestation.
http://www.ctvbc.ctv.ca/servlet/an/local/CTVNews/20100521/bc_zellers_infestation_100521/20100521?hub=BritishColumbiaHome

This poses a threat to the food consumers. It appears that Zellers and the Vancouver Coastal Health(VCH)  have been aware of the situation since September 2009. The infestation remains after 8 months, and contaminated food continues to be sold. Why haven’t Zellers and VCH taken action? They claim that it is difficult to eliminate the mice, but why must Zellers continue selling contaminated products? This issue not only negatively affects their reputation, but it also threatens consumer’s health.

With further research, I discovered Burnaby Zellers is also suffering.

http://www.burnabynow.com/health/story.html?id=3062454

After confrontation by a customer who found a mouse buried inside his loaf of bread, Zellers attempts to satisfy him with a $100 gift-card. The bribe cannot cover up the mistake. Zellers noted that “the health of [their] customers is priority.” If that is the case, then they would cease the sales of food products until the store is sanitary. Unless, Zellers values their sales more than the health of customers. Zellers should accept their weaknesses and create policies to improve their sanitation. Meanwhile, the company should not undergo any proposals of selling fresh foods. Otherwise, their unsanitary reputation will continue to threaten their business.

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