Corporate Culture is Crucial

Joined in business

 

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Class 19 of COMM 101 focused on how organizational behaviours and human resource practices can benefit a company. The example of Zappos was brought up as a company who truly values their employees and shows evidence of that through providing free food, healthcare and dental benefits, and parties for their staff. The video we watched depicted a vibrant and happy work place environment that is not typical of call centres.

This article affirms the belief that great CEOs pay attention to corporate culture.

Eagle’s Flight CEO Phil Geldart says that the most important thing in creating corporate culture is for the leaders of a company to role model what they want to see in their workers. In the example of Zappos, the CEO Tony Hsieh works in a desk alongside his employees, showing his down to earth manner of leading and also setting an example of humbleness and equality for his workers.

In a quote by Herb Keller (Chairman of Southwest Airlines), he says “Culture is what people do when no one is looking.” I agree with this statement as it shows how culture is not simply a program one can implement or even a training session employees must go through, but really boils down to the inherent nature and combination of everyone who works at a company.

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