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Archive for November, 2010

How to reach customers? How to expand customer base? How to get noticed by customers? How to succeed? The only answer to the questions is “information-technology” or IT. Using information-system effectively is the stepping-stone for a company’s strategy. Its evident that companies who use effective ways of reaching customers has accomplished, not only getting a […]

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When I think of a social entrepreneur, the first person that comes to my mind is Dr.Muhammad Yunus, the managing director of Grameen bank. He introduced Grameen Bank as the bank of the poor. It offered micro-credit to people who don’t possess the creditability to borrow money and repay principal with interest. How did micro-credit […]

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Entrepreneur is EBay

Entrepreneurial relates to the decision-making and efficient utilization of the factors of production, which leads to a rise in wealth and innovation of the company. EBay, a multimillion-dollar company, is a concrete example of being entrepreneurial. It operates in more than 30 countries of the world offering an online market where the buyer and seller […]

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“People are organization” this line struck my mind during class 14. These three words narrates the success story of many businesses, such as KenCall, Kenya’s largest and most successful contact center. KenCall supports retail businesses to NGOs and utilities to financial services. The only spice to this success recipe is organizational culture. KenCall has established […]

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