A couple months ago, my friend showed me a really inspirational video promoting National Entrepreneurs Day.
The video was very simple but it gave a really strong message in a really creative way with carefully chosen music that enhances the video and makes it feel even more inspirational. It was such a great way to promote Nation Entrepreneurs Day because it has pretty much no cost except for the time used to create the video, it was uploaded onto Youtube where it is exposed to millions of people, and it doesn’t cost any price for a viewer too watch it and share it with others. What I also realized was that it also had another “international version” for viewers outside of the United States and that reminded me of how marketers are always looking at different segments to target at.
It also made me think back to the Baby carrots promotion during the beginning of September where there were 3 versions of promotional videos that were dedicated to different market segments/ audiences.
Here’s Entrepreneurs can change the world:
(the video is slightly cut off here..but its okay when its full screen)