Link to:

https://blogs.ubc.ca/joshuawu/

http://whatsapp.wordpress.com/

Smartphone applications represent the new land rush for mobile technology vendors, and the new gold rush for software developers. Apple’s App Store model has achieved great commercial success, imitators have emerged, the great business model to become the new mainstream trend in the terminal. But for ordinary users and developers, condone this model may not be growing is a good thing. The consumer had to accept restrictions on consumer freedom attached to some of the things on this platform, Take the iPhone, and soon the user must endure in their own cell phone ads brought iAd. Moreover, sometimes it was kidnapping developers have to accept some of the original developers seem unbearable things, such as profit sharing. Now, Apple does have full control of the platform. Compared to this control, the Microsoft monopoly is simply not worth mentioning. The reason is that Apple has too much of their platform, right, or even prohibit landing an application platform as well as restrictions on their programming tools.

 However, the key point of the matter is that if Apple and other companies, determined to fight smart phones and tablet PCs create the future of personal terminal, and replace the personal computer mainstream. Then the App Store as its associated products, will accompany that stage of their development.

Moreover, good app still makes life easier for people. For Example, WhatsApp Messenger is a cross-platform mobile messaging app which allows you to exchange messages without having to pay for SMS. It’s more convenient than SMS because you can not only share photos and sound recording with your friends, but also your geographical location. This very popular app has been widely used around me and my frinds.

Link To: https://blogs.ubc.ca/mengshu/

This is a very interesting and popular topic in recent years since China not only has an extremely large market but also have its own traditions and culture. Chinese name each year with an animal, which is the animal sigh system. Shengxiao is also the source of many traditional customs and newer trends, and the animals are popular images that are seen everywhere. An increasing number of people have realized the importance of culture in the market place. For this bunny year, companies have constructed many different kinds of bunny product to meet theme of the year 2011 because people consider that bunny is the lucky animal in this year. We can even feel the Chinese New Year atmosphere and the bunny fever in Vancouver. For example, Holt Renfrew is offering Chinese tea and lucky cookies, and Chanel is give away rabbit chocolate. In countries such as Australia, Canada and the United States, although Chinese New Year is not an official holiday, many ethnic Chinese hold large celebrations and Australia Post, Canada Post, and the US Postal Service issue New Year’s themed stamps. Another interesting thing related to the Chinese New Year traditions is the Chinese night marketing during Chinese festival every year. This is a commercial opportunity as well.

When you walk in the New York City, you may be attracted by a special “Apple Store”. However, 4Food is a fast food restaurant with substantial servings of locally grown food, socially conscious attitudes, and modern technology. The owner of 4Food combines his passions for good food and social media technologies. 4Food provides many different types of burgers and fillings, and it allows customers to figure out new combinations. Customers can put together creative burgers, name their burgers and tell their family and friends through social media tools such as twitter and facebook. Another special part is that to make an order, people can use the traditional way at a counter, but people who prefer to handle it themselves can order from a bench that has six Apple iPads tied into 4Food’s online ordering system. These uses of mobile and social technologies already mark 4Food as a different sort of restaurant.

Nowadays, most traditional restaurants rely on word of mouth about quality food to bring in new customers. But 4Food looks at social media as a new twist on an old story. Customers fill out profiles and maintain accounts with 4Food. After creating and naming a burger, they receive 25 cents in their accounts every time somebody else orders that burger. This encourages customers to market their creations by promoting them through Facebook and Twitter and other social outlets. The use of social media is fun and new, but sustaining it over time requires more than just a quick good time. That’s why 4Food offers such substantial rewards to customers. That’s a lesson all small businesses can take to heart when looking at how social media fits into their marketing plans.