Mario’s Birthday!

In lieu of Mario’s birthday, one of the most historic and well-known figure in the gaming world, Nintendo is beginning a huge marketing campaign. To celebrate 25 years of success and having Mario considered one of the biggest faces of video games, Nintendo is planning on several different advertisements, including many commercials, ads, and live events. In late September and early fall, Nintendo released many different 30, 60, and 90 second clips commemorating Mario. http://gamrfeed.vgchartz.com/story/81987/marios-25th-birthday-marked-with-huge-marketing-campaign/. Nintendo also released a video, which is a virtual time-line of the major Mario games. The 25th anniversary will not just be celebrated in North America as Europe and Asia have both came out with many new games, toys, and products for the celebration. In Japan, Nintendo’s official site has details for an anniversary campaign, where over 10,000 people will win Mario merchandise through a Club Nintendo raffle. As an avid fan myself, it was really cool to see such an innovational franchise last this long. The Super Mario Franchise has been a staple in the video game industry and has really helped develop the industry as a whole. They have been able to roll with the times, as they seem to come out with a new Mario game every single year. Congrats Mario!