There’s exactly 31 days left till Christmas and for Americans, it’s time for Thanksgiving and excessive shopping weekend with the annual “Black Friday” sale. Even though it’s not a typical holiday for Canadians, some stores have gradually picked up this American culture.
Black Friday (Wikipedia, 2011) is the day after the American Thanksgiving and marks the unofficial start of the holiday shopping season. “Canadian retailers, in recent years, have become increasingly aware that Canadians have been taking notice of the Black Friday hoopla” (Derek Abma, 2011) and a handful has followed suit with offering deals just like their American counterparts. The idea of Black Friday is becoming more common to Canadians that many cross the border to take advantages of deals.
Since Walmart Canada’s research shows that over 70% Canadians do recognize the holiday, why wouldn’t all the stores do the same? They can benefit from this sub-culture as the holiday shopping season continues. If not, local retailers and the Canadian economy can see loss in sales as Canadians wanting to start their Christmas shopping as soon as possible will continue to hunt for special deals down in the States.
Besides, it’s not bad to borrow an American culture, is it?
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