The success of the social enterprise-Osei-Duro Clothing

Social Enterprise Flow Chart Graphic

As I browsed through the different articles online, I found an interesting one which is about social enterprise. This article is written by one of our beloved lecturer at Sauder School of Business, Jeff Kroeker, who is also a member of our Comm101 team. In the article, he talks about a small Canadian business named Oser-Duro Clothing. The company specializes in the production of fashion clothing in Ghana, West Africa. Unlike usual enterprise, Oser-Duro Clothing is defined as a social enterprise, which focuses on the contributionto local communities by offering job opportunities to African women.

Running a social enterprise is not an easy job. The founders or owners apply commercial strategies to achieve both financial return and create social value for the society. In this case, the two partners encountered the issues of product quality control and low productivity. They strived to improve production process to meet quality standard for high-end U.S retailer. On the other hand, they were committed to provide ongoing training to their employees.

In conclusion, Oser-Duro Clothing operates in a sustainable and ethical manner. It links fashion to economic, social and environmental impacts. This social enterprise has achieved both financial and social returns on the investment.

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Works Cited:

Koreker, Jeff. “Production issues threaten to unravel high-end fashion label”. 13 September 2013. The Globe And Mail. 9 November 2014.

http://www.theglobeandmail.com/report-on-business/small-business/sb-growth/going-global/production-problems-nearly-unravel-high-end-fashion-label/article14286870/

Image Cited:

http://www.richmondsocialenterprisepartnership.co.uk

http://thinkchangepakistan.wordpress.com/2012/01/12/pakistans-top-social-enterprise-in-2011/

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