After a positive preliminary project last summer, Royal Bank of Canada is impending a voice recognition software that will recognize customers who phone a bank’s call centre in a matter of moments. Passwords and security questions could become instinct as a financial tool to identify specific clients. The voice recognition software was created by tech from Nuance Communications. It will have the ability to identify voice characteristics such as the customers pitch, accent and numerous other features over the course of an everyday conversation.
Implementing this new technology would definitely speed up customer service as that is always an issue when attempting to access private information. This would surpass any security questions as well as avoid any spelling or grammar errors slowing down their process of banking. In addition, it would save money in the long run as there would be no need for phone receptionists increasing security for all clients. A voice is very close to impossible to duplicate a in comparison to answering questions and knowing passcodes. As Joanna Lohrenz, VP of customer experience and contact centres said, “It’s easy to pick up a piece of mail and look at someone’s confidential information, but you can’t steal a voice.” Perhaps the most important ability the new technology would enable RBC to create a smooth and relaxed banking process for clients with disabilities to type and operate computers.
Just like anything there is pro’s and con’s. What if the technology is down for a period of time? Will it be too time consuming to evaluate and recognize every clients voice? Will the vocabulary be to limited to give advice or the options clients need? These questions all raise concern for RBC but when making a strategic decision you compare the two. In this case I agree with implementing this as there is a lot of potential and the pro’s out weigh the con’s for not just RBC but the clients as well.
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