Posted in Uncategorized on Dec 4th, 2010 No Comments »
Eugene Chan beautifully demonstrated effective product placement in James Bond movies. It is something that impressed me when I saw the last two films of the popular serie. So I decided to investigate a little more on the subject and found a website ranking the 10 most shameless product placements in movie history. In that […]
Posted in Uncategorized on Nov 22nd, 2010 No Comments »
What a great job by Advertising agency Del Campo Nazca Saatchi & Saatchi, Argentina!
Posted in Uncategorized on Nov 22nd, 2010 No Comments »
I just thought it was a good and funny ad. Poor guys who think their relationship is over! Also, it reflects something we covered in class which is amazing, no?!
Posted in Uncategorized on Nov 16th, 2010 No Comments »
Not so long ago, I revised Chapter 10 from the textbook and noticed Exhibit 10.3 (page 192) which ranked “The World’s Ten Most Valuable Brands” in 2007. It gave me the idea to come up with a similar table for 2010 but for the 15 brands which value has increased the most in the previous […]
Posted in Uncategorized on Nov 8th, 2010 No Comments »
With a starting price of 187,000 CAD, the Audi R8 Spyder is definitely not in the same category as the Honda Civic. I chose to comment on this ad because pricing is our actual topic in class and because the car is awesome! Even though the price is not indicated on the panel, most people […]
Posted in Uncategorized on Oct 31st, 2010 No Comments »
Here is one TV commercial from Whistler Blackcomb for the 2010-2011 winter season. Like many people in Vancouver/British Columbia, I can’t wait to get on the slopes for the first time this season! Apparently, the snow is falling at a good pace; let’s hope it stays this way! Anyhow, I wanted to see what was Whistler Blackcomb’s approach […]
Posted in Uncategorized on Oct 24th, 2010 No Comments »
Trendwatching.com, in their August 2010 Briefing called “Innovation Insanity”, reported 67 innovations from around the world spotted by their sister company Springwise.com. These are the most promising and creative of the year according to them. One of these amazing innovations actually caught my attention. The Spanish chain restaurant Fresc Co, which owns and operates 40 […]
Posted in Uncategorized on Oct 17th, 2010 No Comments »
The next three videos are men commercials from H&M for the 2010 Fall season. I came up with the idea of looking up for their ads because of a purchase I made there not so long ago. I have bought a nice jacket for Vancouver’s particular weather and, I have to admit it, it has […]
Posted in Uncategorized on Oct 17th, 2010 No Comments »
Posted in Uncategorized on Oct 17th, 2010 No Comments »