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The Coolest victim- Audi R8

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This advertisement shows a car, it is a famous sports car with a “longitudinally mounted mid-engine”, and it contains Audi’s “trademark quattro permanent all-wheel drive system”, its name is Audi R8. It was first introduced in 2006 by the German Audi automaker. Its marketing target is those people who loves sports cars. It is one of the coolest sports car that attracting many people of the world in nowadays. For most males, while they talking about R8 at no matter what place, they feel excited and want to try it right away.
It was the scene of a serious and nervous robbery crime. The robber was tried to escape at a basement parking from a security guy. While they just left few steps distance, the robber saw a lady with a fantastic Audi R8. He changed his gun direction from the security guy to the lady, but finally turning to the nice car. The funniest thing happened then, the security guy dropped his gun when the robber pointed the dangous gun to the car, instead of pointed to the lady. Clearly, while the car become as a victim gives the security guy more intimidatory than human being. That’s the way Audi R8’s value formed in human’s mind: it is more than life for man.
Overall, This is a lightly funny advertisement with obvously idea to display how important of the Audi R8 sports car in people’s life.

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Can’t live without ‘Heineken’!

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  Whether you admitted or not, beer has been obviously melts into people’s daily life, and becomes as a kind of important culture. Beer consumed as the most popular alcoholic beverages for adults with a great number of different brands in the worldwide. However, Heineken should be the standard brand in the world, you can find its ad anywhere, based on these two ad, we can see they build a clearly consumer target, which is male, it expressed that the beer can make men excited and selfless. It also shows that beer for man is similar as the attractive clothes for women. Those ads shows the effect of beer to men, no matter the sound when you open it or the smell, it makes men enjoyable the moment when they holding a beer and talking to their friends.

  Clearly, those ads don’t cost much, but, it seriously reflects the real psychology changing while men see those beers. In short, it just want to tell people that men need beer like women need beautiful clothes, so please give it to them.

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Send your Romance

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“This is now bone of my bone,

flesh of my flesh,

she shall be called ‘woman’

because she is from the ‘man’ taken out of the body.”

(Genesis 2:23, <Holy Bible>)

It is one of my favorite sentences that describe love and romance. It means that the Lord God Instructed man to realize that woman was part of man, and then he should love her like to love himself. These words expressed between men and women combined with the spiritual, and establish monogamous marriage models. Thus, the words of proposal become such romantic voice!

“Will you marry me?” This advertisement contains a great creative talent that by using Nokia cell phones, people can either send or receive messages from all over the world. In this ad, the guy located in a place with a sunny nice day, whereas the girl is during a raining dark night in her house. It expresses that they were in different countries at the proposal moment. However, it initially is not state that what this ad about: this happy looking guy takes photos randomly with different signs, audiences might think he is probably keeps photos of his travel for his friends. While the girl receives his message, it shows on her cell that the guy is proposing to her. How romantic and surprised!

All in all, I like the relaxed advertisement style and the creative talent of this ad. It’s a brilliant idea that fresh audiences’ minds. Easy, but full filling of true love, don’t you want to try?

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