Posted in Uncategorized on Nov 9th, 2011 No Comments »
This video ad created by Evian is definitely not your ordinary, run-of-the-mill advertisement. The marketing team behind this video decided to take Evian’s slogan of “live young” to the next level. The ad kicks off with a hip beat, nothing out of the ordinary there… except for the fact that diaper-clad babies are the ones […]
Posted in Uncategorized on Oct 24th, 2011 No Comments »
You-Tube has proved itself countless times to be a solid companion for musicians attempting to get their songs out to the Public. However, with the recent release of its album, Mylo Xyloto, Coldplay has gone even further on this video-sharing site. It has launched two different You-Tube videos with several songs from the album on […]
Posted in Uncategorized on Oct 10th, 2011 No Comments »
Several days ago our Comm 290 professor was in the middle of a lecture, when suddenly one of the students put up his hand and informed us all of the death of Apple’s visionary leader, Steve Jobs. There was a gasp of breath as the 200 students in the room collectively stifled their exclamations. […]
Posted in Uncategorized on Sep 27th, 2011 No Comments »
With the start of each new school year in September, thousands of students flock to the UBC campus. These students rove from class to class, frantically scribbling notes and trying to absorb every little midterm tip that the profs let slip. Then it comes to break time. And what is it the students want? They […]
Posted in Uncategorized on Apr 4th, 2011 No Comments »
Comm 299 has been a valuable tool in preparing me for success in my career and also for other aspects of life. For instance, in first term a large amount of time was dedicated to improving public speaking techniques. The feedback and constructive criticism which I received from my TA was very helpful to me. […]
Posted in Uncategorized on Mar 20th, 2011 No Comments »
It’s difficult to pinpoint a single inspirational person; there are just so many individuals whose selfless, kind, and regal actions have graced my life. So in this instance I will talk about my Grandma Doyle. I have always been amazed by my grandma’s perseverance and high level of diligence. When she was growing up on […]
Posted in Uncategorized on Dec 4th, 2010 No Comments »
As we have learned from both our O.B. and Comm101 classes, the presence of a strong corporate culture can definitely be an asset to a company. Employees who feel valued and enjoy working for the company will be more motivated to perform to the best of their abilities. Meaning that intrinsic motivation often trumps extrinsic. […]
Posted in Uncategorized on Nov 16th, 2010 No Comments »
Entrepreneurial companies have the capacity to develop new products, create new production methods, utilize new markets, and foster new forms of organization. All these factors contribute to the innovation level at which the company operates. Apple Inc. demonstrates this kind of innovation in many aspects of its company. For instance, the firm constantly comes out […]
Posted in Uncategorized on Nov 3rd, 2010 No Comments »
It seems to me that everywhere one turns in the present day, there is an ongoing conflict between the need to conduct business (make profits) and the need to preserve the environment. These two concepts just don’t go together very well. Even when a company joins the “green wave” by becoming involved in conserving the […]
Posted in Uncategorized on Nov 3rd, 2010 No Comments »
Caya or Come As You Are is the latest retail brand from Telus which caters specifically to the lesbian, gay, bisexual, and transgender (LGBT) community. In fact, its first store was opened Friday, October 22nd 2010 in downtown Vancouver. Caya sports fancy new phones and accessories in addition to a stylish set-up in the store. […]