My favourite question to answer is: “How do you define success?”- and my answer seems to change with every passing day of self-discovery. Success is something that everybody searches for their whole lives without entirely knowing what they’re looking for. For some, success is measured by pure integrity and the ability to build upon it. Conversely, for many, success is measured by the figure sitting in their bank account. The thing about money is that it is an object, and it doesn’t last forever. Likewise, businesses flop on a daily basis. An example from well beyond my time is Monster.com, one of the largest employment websites in existence. In 2006, it ranked in the top 20 most visited sites but since then has plummeted to the worst stock of the year (2011). But in this case, intense competition wasn’t to blame. Instead, we consider that Monster lost sight of its values and became blinded by their end goals – earnings & stock numbers. Blinded by money, they forfeited their company’s mantra of “It’s half about a better job, and half about a better life.”, which severed the strong ties between their customers and their ethics. Their #1 problem is that they were too occupied padding their wallets and to realize that they no longer satisfied the most important people – their customers.
SUCCESS: So much more than money.
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