Onlive- Cetainly A Eye-Poping Business In Gaming Industry

Reference to Adam Markus’s Blog

Bidding On Onlive

When I read the blog post written in our fellow classmate- Adam Markus’s blog, I came in contact with the new gaming technology that allows people to play previously used to be console-binded games on just regular TV, computers and laptops with one Onlive console. Onlive is targeted to sell gamers from teenagers to young adults.

Onlive positions itself (brand) in a unique spot in market to offer consumers a more flexible choice to plays games on other platforms. It is fair to say the business holds a unique point of difference from gaming console companies such as Sony and Nintendo. It is also compelling to consumers when people no longer need to buy specific consoles for certain titles of games; Onlive helps gamer to save money from buying consoles, but in exchange, people are more willing pay for Onlive service to play a wider range of games wherever they like.

I agree what Adam says about gaming console is already on its way toward being obsolete; it certainly surprises me because video games are no longer monopolized by game companies and as innovation grows, we are seeing raging competitions in market to win consumers.


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