Daily Archives for November 18, 2013
Batkid – Too heartwarming to be seen as a viral marketing campaign
Can u imagine how far BATKID goes? I will tell you from my personal experience that I actually see this post being “retweet” hundred thousand times on Sina Weibo- The Chinese Twitter ! Just in case u have’nt heared of … Continue reading
Mobile Message App’s Monetization Strategy- What Wechat can learn from Line & KaoKao Talk.
As a loyal wechat user, I have noticed two recent move of wechat. One being starting to offer paid stickers( emoji). Secondly, The Tencent group (Wechat’s owner) has announced that they will be charging annual fee for the wechat official … Continue reading