Archive for October, 2010

“Would you Like a Wife with Those Fries”- What a Crazy World

Thursday, October 28th, 2010

“Apparently there is nothing that cannot happen today.” – Mark Twain McDonalds- what does it make you think of? For some people comfort, for others convenience, for me I think of too much fat and horrible neon lighting. This is why I was completely astounded to hear that McDonalds will soon be hosting weddings at […]

Aggressive (but good) Marketing

Saturday, October 23rd, 2010

At the beginning of the week I got a message from a friend in South Africa who had been studying in the library until 10 pm. On their way out they came across a band of lively, loud Red Bull promotors who were handing out free samples of the new Red Bull product line, the […]

Real Estate of the Mind

Friday, October 15th, 2010

I have never really thought about what positioning means– I hear the word thrown around in business conversations and blogs, lectures and adverts, but I just always assumed it meant the actual physical position of a product. Lightbulb moment of note when Tamar explained its actual meaning in class this week- positioning is not a […]

Its Hard to be GREEN When You’re in the RED

Tuesday, October 5th, 2010

One of my favourite quotes about sustainability is that of the title of this blog. Moving from a fairly third- world country to a strongly first-world country it is more evident than ever- going green is a social trend that only the wealthy can afford. In Africa, marketing channels seem to based chiefly on the […]

Spam prevention powered by Akismet