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Shoppers drug mart and optimum reward card

April 3rd, 2011 by mikaellee83

I finally got an optimum reward card yesterday. I know it is pretty late to get it comparing with other people.

I feel like Shoppers does good marketing strategy by promoting Optimum reward card, which could be connected with what I learned form marketing class. By doing Optimum reward program, Shoppers can get more loyal customers because this program is very related with free money stuff by giving reward point.

This is what Shoppers promotes for…

Get 10 points when you spend $1.
Get 100 points when you spend $10.
Get 500 points when you spend $50.
Get 1,000 points when you spend $100

It makes customers keep purchasing products in Shoppers stores because they gives a lot of advantages toward customers.

I think optimum reward program is the best marketing strategy for customers!!!!

I like it!!

this is a fun song about Shoppers optimum card

YouTube Preview Image

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