Lady Gaga – The most unconvential smash hit of this century
by nathanlook ~ September 27th, 2010. Filed under: Uncategorized.When I think of famous women music stars of this century, I imagine either a sexy goddess with a sultry voice or a cute starlet with an amazing voice. That was the standard for which most female singers went by, till Stefani Joanne Angelina Germanotta came in guns blazing, smashing those images and bringing an image that can be summed up as “I’m going to do as I please and I don’t give a **** about what you think.”
Wait, who’s this Stefani Joanne… whatever? Exactly. Lady Gaga has become a brand name, and people don’t know Italian-Amercian Stefani, but the pop icon Lady Gaga. When thinking of the brand Lady Gaga, people think of words such as crazy or weird, yet many people think of cool and refreshing. Instead of going with the flow, her new and crazy style is breaking the mold of the typical female music star, and many love her crazy and in your face image. Why is this important? Well, with the Lady Gaga endorsement, that product will be devoured by her rabid fans.
She might not be as “sultry” or as “cute” as her counterparts, but something about her is completely magnetic. From a marketing point of view, she is pure gold.
The Sexy, the Cute... And the Crazy