So today I started reading Alan Choi’s blog, “marketing is everywhere, and well this is not much of my surprise, I mean that’s the way we consumers feel about advertising, it is everywhere!! Multiple companies, multiple products, all of them being bombarded at us.

Many of us dont remeber half of the information that is being aim for us along with many others, and that’s why companies have to give and extra and be creative in order to attract the target. Many people think that making a funny add will make more sales, but i remember this was prove to be not true, as it tends to be memorable the goal to make a sale is not reached.

anyway, when talking about internet, well nothing its free, just because we don’t pay anything and the product is there for you to use maybe the one who is paying for this is somebody else. For example the companies that pay to have a commercial or add that will be probably to their targeted audience through the channel of youtube or the famous facebook. Anyway I will leave you something to think about that.

Parmpreet Gill mentioned in her blov titled: “Super Bowl XLVI Offers Effective Marketing Opportunities for Companies”, I do believe that the biggest event in sports in North America, or maybe just USA brings or offers a lot of opportunities for many companies wishing to deliver a message to a bigger audience about a product or service.

According to some data from the website: toknowinfo.hubpages.com, 9 out of the 10 most watched tv shows were Super Bowls.

And although to buy seconds during the breaks of the match for advertising is very expensive, obviously, many companies are willing to pay for it because they know that the message will be delivered. As mentioned by Pampreet, these commercials tend to be very creative and tend to become very famous like the old spice “man you can smell like” commercial, this one is just one of many. Seems like Doritos and Budlight are some of the more enthusiast participators, but there is also Motorola Android, Toyota and many others.

If you are interested in more facts about the super bowl, go to: http://toknowinfo.hubpages.com/hub/Did-You-Know-Football-Facts-Super-Bowl-Trivia-and-Other-Interesting-Information

My name is Nazario as it is obvious by the name of my blog and I am business student.

Before I used to think of marketing as just advertizing; TV or radio commercials and announcements, huge billboards and flyers, but I have already had an insight about marketing and it’s quite interesting how once you know about it you can spot it anywhere at any time, even when we talk. This last point comes to be in how some brands have made their name self-descriptive for the product or what the product does, take for example “Google”, now when we refer to search something online we say “google it”. This is not easy and not quite normal because this case never came to be with “Yahoo”, at least I never heard nobody say “yahoo it”.

One of the things I like within the marketing tools is the ability to create or to attract attention and receive free publicity, last week during class we saw the video of Ali Baba’s Pizza, and free publicity is the first thing that came to my mind because the news were talking about it and the owner didn’t have to pay them, as well as the people who logged in to watch it online. One of the ways to attract this kind of things is to do something special and unique, and that’s where most of the times public relations comes to account.

But marketing doesn’t involve just one strategy or two; it involves a whole process where every detail must be accurate and related to one another in order to make sense to the public or market it is intended to reach. It involves a lot of creativity, for now a days we are subjects to a receive many information regarding “x” or “y” product, in order to stand out and actually satisfy a need or a want.

NML

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