Culture Jam Assignment – Nemanja Asprovski [GSRJ 300 99A]

The marketing material I “culture jammed” is for Juul, an extremely popular vaping device. Juul has come under fire in recent years for their deceptive marketing tactics targeted towards the youth. At its peak, Juul was valued at around $40 billion before being hit by stringent regulations akin to those placed on the tobacco industry. …