Hungry For a Challenge

Do you think you have what it takes to start a business with $100? Jeff Swedarsky did when he started Food Tour Corp. in 2007. Purchasing a filing licence and an online domain name all for $110, Jeff was prepared to put in a lot of work to start up his food tour company, which toured customers around the many local restaurants and bars in Washington, D.C. He set up a deal with the restaurants, giving them a cut of his ticket price for every tour. Jeff’s only qualification for a company such as this was a powerful love for food; this has proved to be enough. From giving only a handful of tours in his first year, Jeff now has to limit his daily tours to 14 people and is hoping to break $300,000 in sales by the end of this year. He employs 23 part time staff and never gives tours himself anymore. Jeff defied the stereotype that entrepreneurs need a large amount of capital to start up a business, instead choosing to invest a substantial amount of time and effort, truly embodying what it means to be an entrepreneur.

“I began with $100 and 100,000 hours of work”-Jeff Swedarsky

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