In all honesty, how much would you pay for a bottle of booze? You can only drink it once, and almost anything will do the job, so really how much would you willingly pay? Well I know the more money I have the more I am going to be willing to spend, but that is just the way it is. The more money you have the more money you will spend on anything. And yet there is a certain class to drinking better vodka than Smirnoff or $5 bottles of wine, and the taste is normally better too.
But what about champagne? You only drink it on special occasions so is it ok to spend more money on one bottle? Dom Perignon is one of the most expensive bottles of champagne and is definitely one of the most well known. If Jay-Z can rap about sippin’ Dom Perignon on a yacht in Monaco, it has to be a luxury. Well the brew does take a minimum of 7 years to create and the higher vintages takes a bit longer at 30 years, which means there is no lack in quality. Except why do so many huge artists and celebrities only seem to be drinking this one champagne?
Dom Perignon is not only a bubbly wine from the region of Champagne, France, it is a symbol of luxury, money, and entertainment. There seems to be no substitute for the champagne. No average Joe really knows how much a bottle really is, but if someone can casually say “Yeah, I was drinking Dom Perignon all night” you know they have cash. I have never seen any commercials or magazine advertisements, I know about this drink from complete word of mouth and celebrity watch. I never even realised that certain celebrities really do increase the value of certain products just by being seen using them. It really is pure publicity at its finest.