Apples New Map Application, leads to an apology

After a few days of the release of iOS 6, Tim Cook, the CEO of Apple Inc, posted an apology letter on their site about their glichy new maps. In 2010 Apple denied Antenna issues on their new iPhone 4 which lead them to spend millions on iphone cases, this time Apple take an different approach to their situation. In the letter he stated that  “We are extremely sorry for the frustration this has caused our customers and we are doing everything we can to make Maps better.” Taki ng an approach that Steve Jobs would try to avoid, but in my opinion it is an approach that shows that apple is for once take the blame.

But If I was Tim Cook, I would have done it differently. In his letter it included different Maps that were available on the app store, making it seem like the company is trying avoid the problem. If I was the CEO, I would allow consumers to be able to go back to Ios 5, the previous version of apple’s operating system.  This would allow uses that could not stand the maps, still have the option to use google maps.

The maps application now uses tomtom’s  data, which lacks features that Google Maps had. Google’s executive chairman Mike Schmidt  thought “it would have been better if they had kept [theirs]. But what do I know?” but because of Google’s Android operating system there are many strains between the two companies.

resources:http://www.apple.com/letter-from-tim-cook-on-maps/
http://www.theprovince.com/business/Apple+culpa+over+Maps+muckup+break+from+past/7316735/story.html

 

 

Chevron’s Unethical Behaviour

Environmental Damage is constantly being done, and little is being done about it.

Chevron, the second-largest oil company in U.S is the third most unethical company, according to a Swiss research company.  Chevron like many other unethical companies have tried to cover their tracks, have hired lawyers, and try to sneak pass the law.

Over the years of 1964 to 1990 Chevron has dumped over 18 billion gallons of toxic waste into the Amazon Rainforest. The toxic waste has contaminated areas in Ecuador, caused many health problems to numerous locals and has killed over 1400 individuals.

Back in 2011 the Ecuador court ordered Chevron to pay 8.6 billion dollars to clean up the damage caused by the toxic waste, but the company simply ignored the request. There was no enforcement done to make them pay, and take the responsibility for these damages, but just recently Chevron has been ordered to pay 19 billion dollars for environmental damages.  One major contribution to this payout was a petition of 60, 000 people wanting  to make a difference. Companies like Chevron wreck ecosystems, and peoples holmes and simply get away without any consequence, but for once action was taken.

Dumping toxic waste, and wrecking the environment, is in my opinion, unethical, and should not be tolerated. It does not only effect the place we live, but it destroys ecosystems and environments of living things . Even though Chevron has to pay 8.6 billion dollars, I think something like this should not be tolerated and be considered a federal crime.

 

Resources:

http://www.huffingtonpost.com/2010/01/28/the-least-ethical-compani_n_440073.html

Chevron’s Dirty Laundry


http://www.care2.com/causes/success-chevron-ordered-to-pay-19-billion-for-environmental-damage.html
http://digitaljournal.com/article/317330

 

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