Category Archives: Uncategorized

Don’t Panic!! Team Presentation =)

Hi, Are you ready for your team presentation? Mine is on March 26th and we are doing RIM. I love presentations generally because I think it is great to share information with the audience. In the meantime, it can practice … Continue reading

Posted in Uncategorized | Leave a comment

Some thoughts on pricing strategy=)

Hi, We learned the five Cs (Competition, Customers, Costs, Company Objectives, and Channel members) of pricing, and we talked a bit about the penetration strategy and the skimming strategy in class. I…maybe just bored or sth. I googled pricing strategy … Continue reading

Posted in Uncategorized | Leave a comment

Learn the segmentation strategy!!

Hi everyone, As we discussed during class, we know that segmentation can be based on geographic, demographic, psychographic and product related. We had interesting examples; we talked about iPhone; we related it to psychographic. Class discussion makes me know the … Continue reading

Posted in Uncategorized | Leave a comment

Baby Carrots!

Hi everyone, Here are two recent commercials of baby carrots on YouTube.   Their commercials are creative and fascinating. Using a hot model is always a good idea for a commercial. Media is a very useful intermediate in a microenvironment … Continue reading

Posted in Uncategorized | Leave a comment

Marketing!! COMM296-204

Hi, This is Jinling Rui (Ray), and I am taking marketing this term. Marketing has always been the subject that I am interested in and working on at the same time. I am currently the marketing manager of  Living Springs … Continue reading

Posted in Uncategorized | Leave a comment

The Most Influential People In My Life

The most influential people in my life is my father, and I realized I am the happiest person in the world when I am with him. He is not only a business owner, but also song writer, painter, motor cyclist, and so on. … Continue reading

Posted in Uncategorized | Leave a comment

Hello world!

Welcome to UBC Blogs. This is your first post. Edit or delete it, then start blogging!

Posted in Uncategorized | 1 Comment