Archive for the 'Uncategorized' Category

How do we generate our ideas?

Tuesday, September 18th, 2012

As I think about how to start this reflection assignment, I realized that as I try to think of something, ideas don’t normally come instantly. I find it really hard to just sit down in a room and start thinking. Whenever I try to generate ideas for an assignment, I normally wander around my environment […]

Is Spreadable an effective way to market your business?

Thursday, April 7th, 2011

Last month, Patrick posted about a new technology, Word of Mouth Marketing: Going back to the traditional way, that is being promoted called Spreadable. The video is very informative and promotes a new concept of promoting a business and targeting their market. However there are several flaws to this marketing tool. When I first read about […]

Fear Appeals – Is it Effective?

Wednesday, April 6th, 2011

Kristel recently discussed in her blog, Fear Appeals -scaring you to action, about the power of fear appeals to advertising. As I read through her blog, I would say that I strongly agree to the influences of fear appeals to advertising. Every day on my way to school, I run into countless fear appeal advertising […]

Twitter launches new advertising tool

Wednesday, April 6th, 2011

I bumped into some recent news today about twitter launching a new marketing tool: Geo relevant ads. This new tool is said to enable marketers to effectively target their ads geographically, and provide advertisers more detailed user analytics that will allow them to adjust their tweets in response to their followers and find out who […]

Do you have BAD BREATH?

Tuesday, April 5th, 2011

Do you ever get bothered by those advertisements that just pop up before you can watch a video on YouTube? If so, I’m sure you have encountered the Orabrush Ad. Youtube Ads, as annoying as it is, sometimes entertains. So one day I decided to actually pay some attention to this ad; and as a […]

Volkswagen: The light is always green

Monday, April 4th, 2011

Whenever you go grocery shopping, do you ever get the feeling to just ride your grocery cart and glide through the halls? and grab your groceries on the fly? I would literally do this every time I visit the grocery store; I didn’t care if I looked immature, all I cared about was that it […]

Facebook Real Time Ads

Wednesday, March 23rd, 2011

Facebook on March 23, 2011 has announced a new approach into advertising in which it will be able to reach its target markets efficiently. Even with all the media and the issues facebook has encountered regarding its privacy policies, Facebook is still coming up with different ways it can connect consumers with advertisers. This time, […]

Gap: Deal or No Deal

Tuesday, March 15th, 2011

Gap recently promoted a new website, www.gapmyprice.com, which allows consumers to name their own price for a pair of men’s khakis. This approach really stands out as it brings a completely new strategy to the market in response to the changing market demands for cheap and “good deal” products. This seems to bring a brand […]

Pepsi brings back the 70’s

Thursday, February 3rd, 2011

Did you grow up during the 70’s? Don’t you just wish that you would get a chance to go back in time and relive your memories? To be able to wear bell bottomed Levi’s, Lee’s and Wranglers, grow afros and sideburns, and pulling off the hippie look? Even though I belonged to the Generation Y, […]

Buying a child’s Happiness

Thursday, January 27th, 2011

This commercial brings back a lot of childhood memories. I will admit that Happy Meals were a big part of my childhood. I would always follow advertisements and updates about when new toys would come out. It seems that the main target audience of this commercial are mainly kids. Its interesting how Mcdonalds makes sure […]

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