Category Archives: Uncategorized

Ads In Twitter, Good or Bad?

      In George Colony’s post “Twitter’s Bad Idea”, he considers Twitter makes a bad approach by placing ads in the online social network. He comments that twitter community is too private for its users to get used to the external ads. … Continue reading

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Building the World’s Sustainble Future

     In Harriet Ho’s post, “Social Responsibility: Too Good to be True”, she comments that consumers are often dazzled by those fancy charity advertisements and blend to “the actual numbers donated to charities”, regarding to corporations such as Coca Cola … Continue reading

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Dell’s Success

Michael S. Dell, the 44th richest person in the world in 2011, exemplifies how a successful business person is like. His company, Dell Inc., sells supports computers and related products and services, is doubtfully entrepreneurial that its innovative customer based … Continue reading

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Financial Statements Reflect OBVIOUS Problems

At this point, Hydro would need a one-year rate increase of 60% to pay off the debt; at $5 billion the increase would be 150% Hydro adopts the provincial government’s bookkeeping method, “create the appearance of profitability where none actually … Continue reading

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Harrah’s “Tricks”

Harrah’s has been quite successful in adopting various marketing strategies to attract people to gamble more recently. The company recognizes that people spent “between $100 and $499 a trip” are therefore their target market. Then the company has conducted numbers … Continue reading

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Aeroplan’s Approach in Repostioning

According to Katherine So’s post, Groupe Aeroplan changes its name to Aimia. Aeroplan is a loyalty management company owned by Air Canada. Therefore, it often causes confusion between its program and its corporate association with Air Canada. By doing so, … Continue reading

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Remember Jobs and “His” Apple

Apple co-founder and former CEO, Steve Jobs passed away on Wednesday, Oct.5 at the age of 56. Definitely, the world lost one of the greatest innovators and IT elites. Jobs co-founded Apple computer with Steve Wozniak and catalyzed the technology … Continue reading

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Coca-cola critizes the States’ Tax Policy

             Financial Times reports on Sept 26 that the CEO of Coca-Cola, Muhtar Kent criticizes the States’ tax rule. He argues that the US’s tax burden creates uncertainties in business and may put itself into a disadvantageous condition in competing … Continue reading

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Tim Hortons: in the Global Market

Same as Burger King, a lot of local businesses are considering expand their company worldwide. Such is a case that Tim Hortons opens its first shop in Dubai on last Saturday. They made the menu and even the taste of … Continue reading

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Watch the Money You Invested!(class three business ethics)

Bernard Madoff’s popular case of Ponzi Scheme presents to the society that frauds are often sophisticated elites in financial area and we need to be careful. In December, the year of 2008, Madoff himself pled guilty of had been defrauding … Continue reading

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