Will u determine your wedding date about one or two years before? Some people will do that for sure, even though they might not sure about their partners. Wedding is the most important thing in one’s life. People treat it as a combination of honor, happiness, holiness and everything, especially for girls. So picking up a meaningful date is important. In China, people are being particular about the date of doing things and believe that date determines the result in some degree. In west, some girls choose their wedding date as their mum’s or someday have special meanings. http://www.cbc.ca/consumer/story/2010/10/08/con-wedding-weekend.html
Lately, there is a perfect day for wedding, 10-10-10, which means perfection. I just realized it a few hours ago, but for a marker, he or she must found out this at least several months earlier. Marketers must have a great sense of finding out new opportunities and catch it. Thinking ahead and planning in advance are important. You can’t wait for someone come and tell you what to do, you can’t be left behind by others. Slow means loss for marketers.
Planning is a major part of marketing. If you don’t start your plan earlier, you would probably not able to find photographers, limos and locations on such a popular day. After all the resources are limited and people’s need is unlimited.
A sense of knowing customers’ thought is also significant. Marketing is all about satisfying customers’ need. For a marketer, “ where is a need, where is a way”. People care so much about their weddings, and they want everything with a great meaning. Realizing ten equals perfection is a chance to win in the market.
Marketing is also universal and global. You can’t just focus on your own group culture, you need to extend the view to the world level. Like the 10-10-10, it’s from Chinese culture, but it has effect on the whole world. New couples want to get married on this day, no matter they are Chinese or not.
In the end, best wishes to all the new couples who have their wedding on10-10-10!!!