Tom Ward's Blog

If you were to ask a group of people what they believe the biggest disaster affecting the world today is, it is inevitable that a large majority would respond with global warming. Global warming is an increase in the average temperature of the earth’s atmosphere, and is something that doesn’t appear to be slowing down. Much debate has occurred over what exactly causes global warming, and the answer lies with factors such as pollution from factories, carbon dioxide from rotting trees, the burning of coal, natural gasses and fossil, and transportation vehicles. Thus one can reasonably assume that humans are playing a huge role in this disaster. Consequently businesses all over the world now have the ethical responsibility to conduct business in an eco friendly manner. This has given prominence to the study of sustainability and we are now seeing businesses using their innovative skills to help the environment. One of the best examples has been Toyota and their creation of the Prius. The Prius is a full hybrid electric mid size car. The EPA have rated it as the cleanest vehicle sold in the USA based on smog and toxin emissions. Toyota have no doubt created the path for the future. It is this sense of environmental awareness that is now being impressed upon all businesses. Thus it is clear that the key to sustaining our environment and reducing levels of carbon emissions lies in the hands of businesses.