It’s not always about the win

It is the start of a new year, a new season, and a new direction for Canucks Sports and Entertainment. The franchise’s slogan “We are All Canucks” truly exemplifies the image that the company wants to be known as, especially when the focus is not only on the success of the team, but on fan experience and giving back to the community.

The franchise has had a streak of over 200 sold out home games, setting it apart from any other team. This is an incredible achievement that clearly shows that the company is making effective and beneficial decisions. The success of these ticket sales is a result of the fans and their continued support and appreciation for the operation of the company.

Out of the many charities that the company supports, Canucks for Kids Fund is one of the largest foundations. It offers a safe environment for children who are suffering from deathly illnesses. This special foundation allows these children to step away from their daily sufferings and experience laughter and fun that should come from childhood.

Clearly, Canucks Sports and Entertainment is way bigger than a famous hockey team. The company is changing and improving lives.

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