Will Facebook Ads be Less Spammy?

On the social network sites including Facebook, there are many annoying advertisements. Some of advertisements are relevant, but most of them are equal to spam.

Since Facebook received many complaints about ads on the site, it plans to tweak its formula for choosing ads to make those much more relevant. If people are interested in the ads, they can click on them or share them with their friend. Oppositely, if they find the ads are really annoying, they can report them or hide them. Facebook will receive feedbacks about the ads and get a user’s personal tastes from both actions.

Moreover, this action of Facebook may risk alienating advertisers. There may be a potential impact of revenue changes.

From my perspective, this is a good idea to tell Facebook people’s preferences. In the future, there should be more relevant ads and less irrelevant ones. However, it is not effective. In most situations, people will skip the ads instead of closing them no matter they are annoying or interesting, because people do not want distract their attention from on-line communication and spend time on closing the ads.

  Resourse: http://business.time.com/2013/09/28/facebook-is-making-its-ads-less-spammy/

Ubisoft’s Expansion on Montreal Operations

Ubisoft Entertainment SA, the video-game maker, invests $373 million in Montreal over the next seven years in order to expand its operations. The company expects create 500 new jobs in Montreal.

The company said they would also invest in the expansion of motion-capture technologies experts in the city as well. It also said it anticipated to offering 3,500 jobs from about 2,500 jobs today.

In fact, the company benefited a lot from government tax credits and financial aids over the ten years. In return, the growth of Ubisoft enhances the status of Montreal as one of the best digital –games centers in the world.

For the government, it makes adjustments to allow new job categories, which in accordance with Ubisoft’s plans. New jobs that Ubisoft intend to provide cover almost whole range of skill-requirments for development.

New jobs that Ubisoft promised to release help the government to reduce the unemployment rate in a sense. More people such as the underemployment and undergraduates get opportunities to earn living. As a result, there may be a local economy boost in Motreal in the future. The action of Ubisoft will be a win-win situation for both society and the company.

Resource: http://www.theglobeandmail.com/report-on-business/ubisoft-to-expand-montreal-operations-add-jobs/article14600598/

 

Walmart Accepted Clothing from Banned Bangladesh Factories, Ethical?

Walmart released a long list of banned factories including many Bangladesh factories because of serious or repeated safety problems, labor violations or unauthorized subcontracting. However, the fact was that at least two factories on the blacklist were still shipping clothes to Walmart once and once again. Walmart spokesman said these factories were allowed because of confusion over whether Walmart’s standards applied. He also said that Walmart would publish the safety audits of its current suppliers, which was considered hollow.

Many garment retailers have signed an accord to pay for fire and building safety upgrades of Bangladesh factories. Unlike them, Walmart haven’t signed any accord. Instead, Walmart just said they would improve the safety standard without any legal binding.

Moreover, on the blacklist, Walmart didn’t offer any details about those banned factories, and many family businesses were unfairly tarred. They became victims without knowing reasons and accordingly got a bad reputation.

Walmart can be regarded as a hypocrite in this case. All facts show that Walmart in a way violated business ethics. In order to gain more profit, Walmart exploited those sweatshops in expense of others’ interest. Its behaviour somewhat violated legal issues as well.

Resourse: http://business-ethics.com/2013/06/17/1606-walmart-accepted-clothing-from-banned-bangladesh-factories/