Amazon has a service called Amazon key, which provides a safe way to allow delivery drivers inside your home, even when you’re not there, and also for your families, friends, and pet sitters… The owner of Amazon key can watch from their phones as the camera records the whole thing. Amazon key will be launched on November 8 for Prime members, whether the product can success or not should be considered.(Jill Disis, 2017)

Porter’s five forces analysis can be used to evaluate. The barriers to entry means the ease with which other firms can join the industry and compete with existing businesses. For Amazon key, as it is a new and non-popularized technology, the technology needed to enter the industry would be relatively high which could stop many businesses from following or plagiarizing. Also, the importance of product differentiation is high, most consumers who would buy Amazon key may because of its advanced functions and this is also why Amazon key is  different from and better than other products.Therefore, the barriers to entry this market is high and the threats of new entrants is low.

The supplier power is relatively weak, Amazon key is more likely to have its own research and development department, and it may only need some raw material to produce, in this case, Amazon key may not rely much on suppliers and it is easy to find other suppliers to replace the current supplier if it is needed.

As for the buyer power, as Amazon key has not been launched yet and it is a new kind of products,  many consumers may not buy it at the beginning until others buy it and give positive comments, therefore the sales volume may not be much. The brand identify is high as Amazon is a very well-known brand with good reputation and Amazon key is a very differentiated product. The price of Amazon key starts at $249.99, which would beyond  consumers’ expectation as it is not a necessary good , many consumers may choose not to buy because of the price, combining these above, the buyer power would be moderate .

The threat of substitutes is moderate, too. According to the reports, Walmart tested the similar service last month which was a service that allows a delivery driver from the startup deliveries into your home, therefore, there are substitutes for Amazon key but may not be much as this technology is not popularized.(Jill Disis, 2017)

Due to the analysis above, the competitive rivalry is low in general, and this means the level of competition or rivalry in this industry is low, which shows it is a good decision for Amazon to launch Amazon key.

Word count: 448

Reference: Alexa, is it a good idea to let strangers into my house?

Retrieved from: http://money.cnn.com/2017/10/25/technology/business/amazon-key-delivery/index.html

Amazon announces Cloud Cam security camera and Key in-home deliveryYale Provides a Smart Lock Solution for Amazon Key

Retrieved from: https://www.androidcentral.com/amazon-announces-cloud-cam-security-camera-and-key-home-delivery

Yale Provides a Smart Lock Solution for Amazon Key

Retrieved from: http://www.businesswire.com/news/home/20171025005765/en/Yale-Smart-Lock-Solution-Amazon-Key

Evaluation on Yinuo’s Blog

Yinuo’s blog describes about the importance of teamwork and makes Ikea as an example. I am going to evaluate Yinuo’s blog and give my personal opinions.

There are various reasons about why teamwork is important and all these 4 reasons are reasonable. However, I think deep analyses are needed. For example, it is said that teamwork provides effective communication and it would be better if more analyses are added like the  benefits to the business brought by effective communication. Effective communication can save time and quicker decisions are made, in this case, business is more efficient. For Ikea, high efficiency presents most on production, this can bring more production and increasing supply can meet demand, the profits of Ikea may increase, too.

Also, there are some points not related tightly to the topic’ teamwork’ . In the button of the second paragraph, ‘I feel that Ikea treats employees the way…’, from these sentences, what can be seen is the relationship and working atmosphere is good in Ikea but not about the teamwork.The relationship and atmosphere should be related to teamwork. Because of the teamwork, employees get more familiar with each other and there may be friendship existed . Also, employees can get used to work together and feel more relaxed, in this case, teamwork may lead to better atmosphere and higher motivation.

In order to achieve a more comprehensive blog, and the topic of this blog is teamwork not the benefits of teamwork.I think potential disadvantages brought by teamwork can be mentioned, too. For example, there may be conflicts in teams as different employees have different personalities and may treat things in opposite ways. The conflicts between teams may lower the motivation of employees as nobody wants to work with people they don’t like. Also, teamwork does not suit all businesses, especially those businesses who need quick decision-making. When deciding a final conclusion, communication is needed in teamwork and this takes time, which may delay the decision-making and cause some loss for businesses.Parasitism is a problem, too.In a team, it may be hard for managers to identify contribution of each employee, there may be employees who do not contribute at all and just share the result. Hiring employees who only rely on others would be a waste for businesses—just adding costs(their salaries) to businesses.

In conclusion, I think when writing a topic, not only the simple advantages or disadvantages of the topic should be mentioned ,the views from the opposite view is necessary, too as’ every coin has two sides’. Also, sometimes the final conclusion is just intermediate conclusion and further analyses are needed to get the final one.

Word Account: 445

Reference: [Digital image]. (n.d.). Retrieved November 15, 2017, from https://www.veritasprep.com/blog/wp-content/uploads/2015/03/team.jpg