http://www.canada.com/montrealgazette/news/story.html?id=24ca3d1d-fb73-4233-903b-ccd07dc00827

There is a longstanding controversy over water export.For proponents,exporting water is a potential economic boon.For opponents,bulk water export can turn out to be a prescription for national calamity.I have to say that the positive effects of selling water to other countries outweigh the advantages.
There is no doubt that selling water to other countries would immediately help them tackle water shortage.According to research result,Canada has one of the largest resources of water in the world.As a consequence,many people agree with that Canada should sell water to other countries.On the other hand,water export by Canada would place Canada at a disadvantage.One primary disadvantage is that Canadian Industries would have to compete for water they need at global market price.For example,Canadian companies such as hydro companies of each province need water to generate electricity for industrial and household use.In addition,water resources are integral to the beauty of Canada’s landscape.There are millions of fresh water lakes and rivers across the whole country.Tapping any water resources would involve building dams and reservoirs. These projects would definitely lead to the disruption to the surrounding ecology.The long-term environmental impact of water export would be disastrous.

https://www.boundless.com/marketing/textbooks/boundless-marketing-textbook/business-to-business-marketing-5/business-markets-44/defining-business-marketing-220-8383/

There is no doubt that marketing is indispensable for companies to achieve their goals.Marketing covers many different aspects and a lot of people spend their whole life on learning how to use it.
The primary advantage of the marketing is that it can increase popularity of a company’s products or services.Especially for some new companies,they do not set up a reputation in the industry and if they want to be well-known in a short term,the best solution is to advertise and promote.What is more,Marketing can help company obtain more customers and increase its sales.A company have to spend money on marketing in order to enhance the possibility of being discovered by customers.The more customers see a companies’ TV advertisements,online ads or other kinds of advertisements,the more they would be interested in buying the company’s products or services.One further merit of marketing is that it can help companies establish a reputation in the industry.Nearly all the people in the world know Apple,Sony,LV,to name just a few.We have to admit that good quality of their products is essential for building their reputations,but marketing may plays a more important role in contributing to the success of these companies.Consumers are more likely to purchase famous companies’ products or services,because they see and hear a lot of advertisements and information of these companies,so they believe in them.In a conclusion,marketing is to company what foundation is to skyscraper.

As we know,Alibaba Group went public in NYSE(New York Stock Exchange) on September 18th,2014.And this group shocked the whole world because it became the biggest IPO(Initial Public Offerings) in the history of American Stock Market.Obviously,Alibaba Group represents Chinese Business and it shows great business ethics.From my own perspective,the most precious business ethic is that business company puts the whole society’s profit in the first place.Someone would say no company would like to sacrifice its own benefit in order to help others,because all people are selfish and companies are also controlled by human beings.That sounds rather contrived,but it works in practice.The founder and president of Alibaba Group,Ma Yun gave a fantastic speech when his group went public in America,and he said that he did not care about the share price of Alibaba Group,he was most concerned about the future of the society,and he would try his best to improve his group and let people gain much more benefit from his products and designs.He knows society is to business what the foundation is to the skyscraper,and  if the group wants to make more profit,it must be helpful for society and accepted by most people,or the group cannot own a rosy prospect.Therefore,the business ethic does not hinder company to achieve its benefit maximization.On the contrary,a company with good business ethic can lay a solid foundation for its future development.

http://www.economist.com/news/business-and-finance/21619213-chinas-big-e-commerce-site-dominates-its-american-peers-how-alibaba-measures-up

Welcome to UBC Blogs. This is your first post. Edit or delete it, then start blogging!