It is evident that there is strict competition between Samsung and Apple in the smartphone industry. Both companies offer the same points of parity such as the ability to communicate through voice calls and text messages, download and play various apps, take images and videos. It is also quite interesting to note how Samsung has been able to rise as the champion above all other companies that integrates the Android OS into their smartphones. This may be because Samsung offers amazing features at a fairly good price.

Despite this, I think that one of the main reason that Apple is able to rise above as one of the leading companies in the market is due to the point of difference offered by their unique OS; because of this, consumers may be more attracted to the product, helping Apple dominate the industry.

I agree with Jordan’s opinion about how competition will further encourage innovation and the production of better products. If competition didn’t exist, one company would have monopoly in a market, giving them the opportunity to exploit and raise the prices however they like.

Response to Jordan’s blog