Posted in Uncategorized on Nov 27th, 2011 No Comments »
I just read a blog criticizing the the pricing strategy that Motorola used on a new product, Xoom, which is positioned as an ipad competitor. (Motorola Will Not Xoom past Apple and iPad http://markrburton.wordpress.com/2011/02/14/motorola-will-not-xoom-past-apple-and-ipad/). Motorola set the price for Xoom at a point of around $800,which was exactly around the same price the Apple used for […]
Posted in Uncategorized on Nov 9th, 2011 No Comments »
Today I read a blog from my classmate William Wajaya which describing a commercial show of Adidas and through which a brand concept was delivered https://blogs.ubc.ca/williamwijaya/2011/10/10/adidas-impossible-is-nothing/. Personally, I am not sport-type person and barely know anything about sports brand. However, the message at the end this commercial show, “impossible is nothing”, is quite well-know around the world […]
Posted in Uncategorized on Oct 26th, 2011 No Comments »
Just few weeks ago, a couple days before Steve Job’s death, I wrote a blog about Apple app. Store. Instead, now I have started moving my eyes on real Apple Store, this huge treasure that Steve Jobs has left behind. I want to share this blog “ Steve Jobs And The 4 Counterintuitive Business Strategies […]
Posted in Uncategorized on Oct 10th, 2011 No Comments »
According to my experience, most people who go shopping in Costco are large families. However, my roommate, who does not have much interest in wholesale store shopping, loves Costco as well. When asked why, she answered, “Costco offers some unique purchases with high quality and I love them”. Costco, the largest membership warehouse club chain […]
Posted in Uncategorized on Sep 25th, 2011 1 Comment »
As one of ipod users, I have a great preference for an application called “app store” built in this portable device. One of my friends said: ” If there were no app store in the iphone or ipod series, it would be like a bedroom without bed”. It sounds funny but it’s so true to […]
Posted in Uncategorized on Sep 19th, 2011 No Comments »
Hello, everyone from Comm296 section 104, I am very looking forward to having a fantastic term with you in the coming marketing classes. My name is Ziyan Sun. however, I prefer the name Amanda that is also the name of my favourite character from a drama that I watched back to my childhood. I am […]