Monthly Archives: October 2013

Arizona Republic has recently adopted a new cost saving strategy involving mobile workers. Approximately 20 of its community reporters were given laptops to work remotely. However, rather than expecting workers to operate from home, Arizona Republic has been encouraging them … Continue reading →

Pepsi vs Coke: The Power of a Brand As humans, we all have our own unique styles that reflect aspects of our personality.  I like to think of a company’s brand as what reflects its personality and distinguishes it and … Continue reading →

Sierra Leone is a small West African nation, known for its dreadful roads and unreliable but pricy transportation services. In fact, when 30 year old Canadian, David Dobrowolski, moved there in 2008, his frustration drove him to establish Flash Vehicle … Continue reading →