Is inevitable not being nostalgic reading Anne Friedberg’s article “The End of Cinema: Multimedia and Technological Change”. After she mentions the change that VCR, cable television and television remote control represented for technology and culture, I just want to add that those events also took an important place in my family live during 1980’s and 1990’s.
We did not have color TV until late 1980’s. My grandparents gave us a color TV as a present. I think this change was fundamental in the history of film, perhaps for Friedberg’s is not, but I think when my family and I started to watch in technicolor, the value of image increased a lot. Perhaps some of the readers of this blog did not have a black and white television, but when you pass from that gray and somber image to a new one in color, the relation with the image is other. I remember watching cartoons like Bugs Bunny, Tom & Jerry or The Flintstones in black and white, but when I started watching them in colors it was awesome! The color gave this texture that before it was impossible to determine, gave them character, personality.
We also had a VCR and sometimes we rented movies for a low price. The selection of the movie was a ritual: my sisters and I trying to agree about what children or pre teen films chose, and my parents trying to select one that both could probably enjoy, because we did not have enough money for renting more. But it was a really good deal, if we think in economic terms: my father paid for two films the value of two movie tickets, so besides taking the whole family in a bus to the movie theatre and pay for five tickets, and for popcorn and sodas, we can just lay down in the bed, watch the film, and drink juice or 2 litter of Coke and make our popcorn. I say in bed because we usually did not have the TV on the living room, it did not was this “window-wall designed to bring the outside in” as Lyden Spigel mentions quote by Friedberg (810), but it was located in my parents bedroom. The film, that usually took place Sunday’s afternoon, after lunch, it was almost like the representation of the end of the weekend, the last rest before we starting to prepare for terrible Mondays. Usually, someone took a nap when the movie started ⎯there is nothing like napping when the TV is on⎯, and usually, after forty minutes or an hour that one who was napping, woke up and asked the question: “I missed much of the movie?”.
I remember, also, about twenty years ago, my dad brought a VCR camera to the house. I his work sometimes they have to record on video meetings or events, and the employees can borrow the camera for personal events, well in certain occasions. I remember my father recording an asado, a barbecue, with this huge VCR camera during a holiday time. He worked as a camera man and director looking for smiles, interviewing spontaneously friends and visitors, taking funny shots from different perspectives. When we saw the film two or three days after the event took place, it was funny to note the faces, the attitudes of people in front the camera. But two or three years ago I was looking for a VCR video for my job and I found this one stacking within other. My mother started to watch the video with me and I think both of us watched everything with different eyes, perhaps we were a little shock: many of that people, young or not so young, children that day were dancing or playing with each other, have passed away during the last twenty years. It was very hard to see that, but also we saw a lot of the video trying to remember names, and figuring out what had happened with all that people.
What I want to say is perhaps not so critic. I just want to recognize that my memory is linked to technology that was developed during the last twenty five years. The objects that were part of that technology are not only history of the film but part of the cultural live of most of many people. The idea of seeing myself trough this old-fashioned apparatus let me know who am I, how I conceived the world according to the possibilities I had then and now.
To conclude, there are some films related to this topic: the unassailable pass of the time and changes of that technology produces, and the nostalgia for those days of VCR. I present two examples: one of my favorite scenes from The artist, directed by Michel Hazanavicius, the “sound” part:
https://www.youtube.com/watch?v=1qvNfSwTAfE
and this scene from the movie Be kind, rewind, directed by Michel Gondry, a film about how to reconstruct a VCR world and what represented for communities (I could not found it in English or French)
https://www.youtube.com/watch?v=DscBAc0zXUU
The trailer in English
https://www.youtube.com/watch?v=J0M9rSpjlDM