Mission > Vision >Situational Analysis > Goals > Strategies > Tactics > Measures
WE WILL REFER TO THIS SET OF TOOLS THROUGH THE COURSE
Think about the context and sequence before diving into the strategy element.
Strategic planning process wheel here: strategic planning wheel
There are many tools and concepts that we will use in this course. Although they will be introduced in specific classes and assignments, we will aggregate them here and add extra optional readings.
This page will gradually be populated with more tools as the course progresses and with links to resources.
Note, many of the links are to pages in the library databases – if you are on campus they should click straight through, mainly to the Journal issue requiring one more click to the actual article. If you are off campus you will be prompted for your CWL to authenticate you as a library patron.
Tools:
- Sequence: getting the order right – MarsDD doc.
- Levels of strategy – simple version
- Divergent and Convergent thinking tools: Sauder’s D-studio infographic summary.
- PEST, PESTEL
- SWOT
- Porter’s Five Forces
- original article – HBR 1979
- updated view – HBR 2008
- Mapping competitors in new and hybrid markets: Blank’s Petal framework.
- Transient Advantage
- Blue Ocean Strategy, Kim & Mauborgne, HBR, Oct 2004. (link takes you to HBR data base in Lam library, not to pdf.)
- OR, from http://lam.library.ubc.ca/ search in the top left search bar for “Blue Ocean Strategy” and scroll down the results to the Harvard Business Review, Oct 2004 reference.
- Strategy canvas – before and after business model innovation.
- Non-customers (to the category) and redefining market boundaries.
- ERRC grid.
- Buyer Utility Map
- Strategy Mapping
- “Charting Your Company’s Future.” Kim & Mauborgne, HBR June 2002
- SMART Goals
- Balanced Scorecard
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- Strategy-> Business Model–>Tactics Template 486m-Strategy-BM-tactics-grid
- Capstone strategy plan Statement of Work (SOW)
Themes
- Disruption
- Digital and app based infomediaries: “There’s an app for that.” The Economist, Jan 3rd 2015
- Business Model Innovation
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Amit, R., & Zott, C. (2012). Creating value through business model innovation. MIT Sloan Management Review, 53(3), 41-49. Retrieved from ABI/INFORM Global database.
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Disruptors Sell What Customers Want and Let Competitors Sell What They Don’t Decoupling vs. Unbundling. HBSWK, Feb 2nd 2015.
- Creating Shared Value, Porter and Kramer, Harvard Business Review, Jan/Feb 2011
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