Monthly Archives: November 2011

Hold Onto Your Straws! Here Comes Pepsi NEXT

  After reading the article on “Hold Onto Your Straws! Here Comes Pepsi NEXT”  on brand channel, I was surprised that Pepsi finally decided to produce a new product to compete with Coca Cola. It seemed like Pepsi and Coke have … Continue reading

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Cravings for Apple

After reading Jacqueline Chen’s blog post on Apple, it got me thinking of how Apple is ahead of their competitors. There isn’t another company that has the publicity and lineups that Apple has when a new product is launched. The marketing … Continue reading

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