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Archive for April, 2013

http://sethgodin.typepad.com/seths_blog/2013/03/swagger.html   Is it a must for a marketer to be a swagger? Instead of “swagger”, I prefer to put it as “considerate”. As a marketer, you need to stand at the consumers’ side and think for their needs Being considerate is more effective than swaging because you will always find someone who is more […]

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Class Reflection

    It is a great experience to work for a company’s marketing plan in a team. Our team chose Kraft Foods Inc. as our potential company. We discussed, analyzed and reported our plan during group meetings, thus let me know more about how it functions as a team and how to be a good […]

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