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“This is of great Pinterest to me!”

Going off the topic of my last blog on content marketing, I wanted to share one specific tool that I recently got introduced to. About a week ago my friend posted an image of a sticky note on my wall with a few inspirational words:

http://pinterest.com/pin/48343395970000412/?fb_action_ids=2953385788032&fb_action_types=pinterestapp%3Apin&fb_source=other_multiline&ref=nf

My first reaction of course was aww… My second reaction was, what exactly is Pinterest? This was my first time seeing the social photo-sharing website so I let my curiosity take the wheel. I researched a bit more about Pinterest and here are a few quick facts I learned.

1) Pinterest is an “online bulletin board” for posting photos and images.

2) According to a recent Cambridge report, Pinterest is driving greater levels of traffic to company websites and blogs then YouTube and LinkedIn together. Businesses are using Pinterest to post product images and share them with other users. Considering this data, it may be worth it to consider starting a pin board for your business.

3) To use Pinterest, you “pin” an image for your followers to view and they can like it, comment on it, or re-pin it on their own boards.

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