MEMORANDUM
To: The IncrEDIBLES
From: Jasmin Senghera
Date: February 9th, 2019
Subject: Summary of LinkedIn Best Practices
As instructed on the English 301 Course Website, I have conducted some research pertaining to using LinkedIn. While many individuals use this site, it requires a lot of effort to optimize your network and land a job. Below I have summarized ten focal points highlighting the best practices for using LinkedIn as a professional networking site:
- Use a professional headshot, in which you are dressed in work attire.
- Make your headline and summary appealing by emphasizing your personality as well as your professional abilities.
- Keep your profile updated with work experience, volunteer experience, and projects.
- Optimize your profile with keywords and endorsements that match those on your resume.
- Get a custom URL to show that you are comfortable in using the site.
- Participate in groups that are specific to your field to start discussions and ask questions.
- Set a goal for adding connections and reaching out to people you know.
- Publish content on the platform such as articles about your experiences.
- Use the open candidate feature to privately notify companies that you are interested in working with them.
- Be professional, be genuine, and be respectful in your interactions.
In conclusion, these points emphasize utilizing LinkedIn frequently and using it as a platform to showcase your achievements and experience. I hope this list of best practices proves to be useful in your LinkedIn endeavours.
Works Cited
Bolsinger, Kristy. “LinkedIn.” Moz. n.d. Web. 9 Feb. 2019.
<https://moz.com/beginners-guide-to-social-media/linkedin>.
Dougherty, Jim. “10 Tips to Optimize Your LinkedIn Profile.” Cision. 8 February 2016. Web. 9 Feb. 2019.
<https://www.cision.com/us/2016/02/10-tips-to-optimize-your-linkedin-profile/>.
LinkedIn Etiquette and Best Practices. n.d. Web. 9 Feb. 2019.
<https://topdogsocialmedia.com/linkedin-etiquette-and-best-practices/>.
Phan, Linda. “The Ultimate Guide to LinkedIn Best Practices For Job Seekers.” Kununu. 1 March 2017. Web. 9 Feb. 2019.
<https://transparency.kununu.com/linkedin-best-practices-for-job-seekers/>.
Zantal, Amanda. “29 LinkedIn Tips for Professional Networking, Business & Marketing.” Hubspot. 5 September 2017. Web. 9 Feb. 2019.
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